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Everyone has a broken Apple product

December 3rd, 2007

I just had something come across my desk today… It’s an aftermarket mail-in repair program from Blue Raven for iPods. You simply order the kit, pack up your iPod and it’s repaired for you in three days (not including shipping time.)

What struck me funny was a line the PR person used to promote the plan. And I quote:

“almost everyone has an out of warranty broken iPod.”

Really? And then it hit me as I took a mental survey. She’s basically right. Way to go, Apple. What other product or industry can you say that with? Let’s try a few:

  • “almost everyone has an out of warranty broken plasma TV.” – Nope
  • “almost everyone has an out of warranty broken microwave.” – Nope
  • “almost everyone has an out of warranty broken remote control.” – Nope
  • “almost everyone has an out of warranty broken fax machine.” – Nope

Apple is the bomb! As in: “you have 90 days until your product explodes.”

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  1. December 3rd, 2007 at 14:23 | #1

    for the record, I still have my original 1st gen iPod which works just fine. Also at my house, 3 shuffles and 2 nanos, all of which are out of warranty and working well.

    The apple-hating continues here at AH & AVR…geez.

    I can’t imagine that the stats for other brand mp3 players is any better, but then again most people end up trashing those units I’m favor of iPods anyway…

  2. BobMac
    December 3rd, 2007 at 16:04 | #2

    I’ve owned five iPods through the years and still have three. Two of those I use daily (one at work, one at the gym), and I’ve never had an issue with any of them.

  3. December 3rd, 2007 at 18:57 | #3

    See, if we had been around during the launch of the original brown brick… er…. Zune, this would be a welcome change from all the Microsoft bashing. Still, it’s funny that the marketing people think that saying that your iPod will blow up after the warranty period is pretty funny. I’m sure Jobs loves to see slogans like that.

  4. December 4th, 2007 at 11:39 | #4

    what’s a Zune???

  5. December 4th, 2007 at 12:53 | #5

    J says, “I’m a Mac boy, in the Mac world
    Life in white plastic, it’s fan-boy-tastic!”
    😉

  6. December 4th, 2007 at 13:49 | #6

    LMAO!!! Oh man, can we get Wierd Al to make that song! Just think, you could be the next lyric twisting master of comedy, Tom!

  7. December 11th, 2007 at 21:00 | #7

    We could say the same for XBox 360. I haven’t known anyone who’s owned either Xbox who didn’t have to trade/send it in at some point, often several times.

    My first two iPods have been great (sold one), my 45-day old iPod Classic just died. We’ll see how that process works out.

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